APG Learning Course Page

Digital Marketing

Accelerate your career or business with Digital Marketing and become Industry ready expert with our Online course.

Digital Marketing

Accelerate your career or business with Digital Marketing and become Industry ready expert with our Online course.

Duration

6 weeks

Mode of Delivery

Online

Fees

25,000/- plus GST

Courses Start Date

10th November 2022

Duration

6 Weeks

Mode of Delivery

Online

Fees

25,000/- plus GST

Courses Start Date

10th November 2022

Programme Overview

Digital marketing helps you reach a larger audience than you could through traditional methods, and target the prospects who are most likely to buy your product or service. Additionally, it’s often more cost-effective than traditional advertising, and enables you to measure success on a daily basis and pivot as you see fit.

According to LinkedIn, the “Digital Marketing Specialist” role is among the top 10 most in-demand jobs, with 860,000 job openings. The most requested experience in digital marketing includes social media, content strategy, SEO, analytics, and more.

CAMP stands for Content Assignments Masterclass Projects completely contributed by the industry.

CONTENT

Our training content is contributed and vetted by industry leaders. You are readily equipped with the latest industry tools. Case studies and applications on trending topics

ASSIGNMENTS

You will get access to various current (‘as-is’) problems faced by the industry. This will provide contemporary industry exposure as part of the curriculum

PROJECTS

Industry always plans for future on innovative products and services to stay competitive in the market. You will havefirst-hand experience as an extended resource on various forecasted projects.

MASTERCLASS

Intuitive and interactive live sessions by eminent industry experts.

How will you benefit

Since Digital Marketing is an emerging domain and there’s a severe shortage of adequate Digital Marketing talent, companies are ready to offer high compensation to deserving candidates. The average salary of a fresher in Digital Marketing ranges from Rs. 1.5 – 3.5 LPA, but with experience, it can scale as high as Rs. 15 – 20 LPA and more.
Explore a Wide Range of Career Options

Increase Your Market Value

Receive High-end Salary Packages
Enjoy Greater Flexibility
Enhance Your Skills and Creativity
Digital Marketing Certifications Have Become the Industry Standard
They are Cost-Efficient and Time-Savvy

How will you benefit

Since Digital Marketing is an emerging domain and there’s a severe shortage of adequate Digital Marketing talent, companies are ready to offer high compensation to deserving candidates. The average salary of a fresher in Digital Marketing ranges from Rs. 1.5 – 3.5 LPA, but with experience, it can scale as high as Rs. 15 – 20 LPA and more.

Explore a wide range of career options within DM.

Start a value business with practically less investment.

Masterclasses from Industry experts.

High demand and low supply leads to higher salaries.

Get International industry exposure.

Projects with your interest/passion in mind.

Journey of Student

Start your journey with APG Learning as a novice in the field of artificial intelligence & machine learning and end your career as an industry-certified expert. Learn from expert practitioners in Data Science with experience from Amazon, Flipkart, etc. Join the best industry-centric AI program offered by APG Learning with world class pedagogy!

Data Science
Preparatory
Bootcamp

Data Analyst
Bootcamp

Data Engineer
Bootcamp

Data Scientist
Bootcamp

Data Science
Preparatory Bootcamp

Data Analyst
Bootcamp

Data Engineer
Bootcamp

Data Scientist
Bootcamp

Know more about how APG Learning will help you in Digital Marketing Course certification

Know more about how APG Learning will help you in Digital Marketing Course certification

Why apg learning

It is no secret that the demands of the workplace are changing every day. Whether it’s adapting to a remote or offline setting, building more diverse, equitable, or finding a new way to enhance productivity, working in a state of constant flux is now accepted and expected. To excel in the new-age corporate setup, the necessity for new recruits to showcase multi-disciplinary skills is a need of the hour.

With the constant evolution of industry requirements, training content, faculty, and infrastructure; that does not meet the expected needs, and hence industries talk about ‘Lack of Talent.’ This gap in lack of quality training and ever-changing industry requirements directly affects the productivity of recruits and professionals. To solve this problem, we at APG Learning have established an industry-centric training formula called CAMP.

Course Curriculum

Digital Marketing Training Content

  1. Digital marketing orientation Duration  |  30 Min
  2. Optimize our business website Duration  |  30 Min
  3. Search engine optimization – SEO          Duration  |  1 Hour
  4. SEM: Paid media advertising – Paid (Google, Facebook etc.)        Duration  |  12 Hours
  5. Social media marketing – Organic
  6. Email marketing and message marketing
  7. Google analytics
  8. Google webmaster tools
  9. E-commerce campaigns: Amazon
  10. Ad server and media planning
  11. Mobile app promotion
  12. Certification guidance
  13. Live example, demo campaign setup, Assignment, mock test
  14. Client communication and Management

Duration  |   30 Hours

Course Curriculum

Digital Marketing Training Content Duration
1
Digital marketing orientation
30 Min
2
Optimize our business website
30 Min
3
Search engine optimization – seo
1 Hour
4
SEM: Paid media advertising – Paid (Google, Facebook etc.)
12 Hours
5
Social media marketing – Organic
2 Hours
6
Email marketing and message marketing
1 Hour
7
Google analytics
2 Hour
8
Google webmaster tools
1 Hour
9
E-commerce campaigns: Amazon
2 Hour
10
Ad server and media planning
1 Hour
11
Mobile app promotion
1 Hour
12
Certification guidance
1 Hour
13
Live example, demo campaign setup, Assignment, mock test
3 Hour
14
Client communication and Management
2 Hour

Industry Projects

Tools

How to apply

Eligibility Criteria

  • BCOM/MCOM/MBA Finance
  • Non Commerce Background with at least 1 year actual work experience
  • Students pursuing CA/CS/ICWA/CFA course or similar course

Pre-Requisite

Participants should have invested the mentioned number of hours into the pre-requisites before joining the program. A prior assessment test will conducted to validate the student’s eligibility criteria.

Admission Process

  • Step 1 – Participants click on Apply Now.
  • Step 2 – Participants will have to fill the online application form, and submit the signed form.

Eligibility Criteria

  • All graduates and diploma holders can join the course working professionals in marketing/ business development/sales can also apply.
  • Business owner’s-startups, leading to national-international business can also apply.

Admission Process

  • Step 1 – Participants click on Apply Now.
  • Step 2 – Participants will have to fill the online application form, and submit the signed form.

FAQs

Data science is mainly about figuring out trends and patterns based on statistics and jumbled data. You will be introduced to the basics of statistics, probability, from Python to Machine Learning & more. Expand your career horizon by adopting data science practices in various organizations. This preparatory bootcamp will make you eligible to begin your career in the field of Data Science from the scratch.
On successful completion of Preparatory Bootcamp, learners will be eligible to opt for specialization as a Data Analyst, Data Engineer, Data Scientist, AI Engineer.

AI preparatory Bootcamp will commence on 15th April 2022

This is a self-paced preparatory Bootcamp with live interaction with qualified Teaching Assistants
Teaching Assistant (TA’s) work with the tutors to help students with their live assignments and projects. They answer students doubts via chat and video call. You would interact with TA’s regularly outside of the live-class sessions to get hands-on problem-solving experience
Anyone who is pursuing or freshly completed Graduation in a Non-IT and Non-CSE stream.
Data Science preparatory bootcamp will be for 60 days.